Enable Google Analytics for your AdSense Account Now

Google is slowly rolling out Analytics reports for AdSense that help you track click performance and ad revenue both page by page and day by day.

The functionality went live in October but most AdSense publishers (both US and international) are yet to receive their Analytics invitation from Google. If you can’t afford to wait any longer, here’s a quick tip that should help enable Analytics reports in your AdSense account in less than 24 hours.

Open this Google form, fill in your AdSense Publisher ID and click submit. Check your AdSense dashboard the next day and you’ll see a link asking you to associate your current AdSense account with an Analytics account.

The free version of Google Analytics is limited to 5 million pageviews a month so that should fit most small websites and independent blogs.

Video: AdSense reports in Google Analytics

Video: Link Google AdSense and Analytics

If you maintain more than one site, you’ll need to select one as the primary domain and then insert a small piece of tracking code into the of other websites. Thanks Barry and ASA.

<script type="text/javascript"><br />window.google_analytics_uacct = "UA-500-1";<br /></script>

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Cost Cutting at Google: No Gifts for AdSense Publishers

Google is extremely serious about cutting costs in times of recession. They have reduced the hours of its free cafeteria service of employees, trimmed down the contract workforce and have also decided to scale back their holiday celebrations.

• Google gears down for tougher times (Wall Street Journal)
• Even Google scales back on holiday fun (Reuters)

Not only are they asking employees to celebrate holidays more economically, Google has also decided to cancel the annual Christmas gift for AdSense publishers blaming the economic climate.

An official representative from AdSense team writes this in a Webmaster World forum:

"..we feel that gift-giving is not the most appropriate gesture this year given the current global economic climate. I know you may be disappointed, but I hope you can understand our efforts to be fiscally responsible in these times. "

The move is understandable but I hope they don’t cut their budget for Holiday Doodles.

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